In a latest and first of its kind sponsorship deal in football, Premier League club Liverpool FC and Swiss ski resort Verbier have inked an official Alpine tourism destination partnership deal in a multi-year agreement.
The four-year deal will see Verbier Resorts offer exclusive discounts and experiences to Liverpool fans and will host a week-long activation event at the resort in January next year.
The company announced the partnership this month by releasing a promo video featuring former Liverpool FC striker Robbie Fowler, who is seen enjoying a spot of alpine skiing 1,500 metres above sea level at the Verbier resort.
We’re pleased to announce @VerbierResorts as our new official partner: bit.ly/2CYuSxs
To mark our new partnership, @Robbie9Fowler took to the slopes to show off his skiing skills!
Last week, Liverpool FC announced a deal with UK-based global financial technology company TigerWit Limited which will serve as the club’s official online foreign exchange trading partner.
No comments:
Post a Comment